on-site SEO What do you know about it? If you are a beginner in the world of search engine optimization, you should know about site SEO
And on its aspects and on the basis on which it depends, you
are in a world full of updates, so follow us in this article and you will learn
about on-site SEO.
on-site
SEO
●
In this part of on-site SEO, you
can control and include any on-page SEO-related improvements to your website.
●
It improves the content on your
page to make your website more usable and valuable to visitors so that you can
rank higher in search engine results on Google, Bing, and other search engines.
●
You can also improve the images
that you upload within the content available on the site and improve the
appearance of the content on it that the visitor sees.
●
All this until you become the
preferred result for Google, so it will nominate you in the first results of
visitors when they search for you if they have any inquiries.
●
Any optimization you do on your
website is known as on-page SEO and on-site SEO.
What are the on-site SEO optimization factors?
Optimization factors
for on-site SEO include:
●
URL (What is meant by it is the
address of the link that you type, it is better that it contains the keyword
and that it is short and does not exceed 70 characters).
●
Title tag (the title shown in
Google)
●
Meta description (It is a thousand
short that appear in Google and must include the keyword and be attractive to
the visitor).
●
Heading tags (They are the main
and sub-headings within the pages of your site).
●
Alt tags (They are the alternative
texts that appear to the visitor when loading the images contained in your
site).
●
Keywords (They are the words that
you must choose according to the field that your site follows and the visitor
uses to search for it).
●
Content (The content on your site
must be of high quality and not copied from another site).
●
Speed (This means the speed of
loading, site speed, and page opening speed, and it must be high and open the
site and pages within a second and even seconds as a maximum, as Google has
proven that the site loses the opportunity for the visitor to continue if it
opens after a few seconds).
●
Internal linking (This means the
internal linking of the pages, which is based on a specific strategy, the
content must obtain internal links similar so that the search bots crawl inside
the different pages simultaneously, which increases the speed of crawls and the
site is better archived).
●
Images (You must add high-quality
pages to your site and be of appropriate sizes for the site).
●
Mobile-friendliness (The
appearance of the site or the design must be suitable for all devices and to
make sure that the pages are opened on the mobile version in a good appearance,
such as the desktop).
So in (on-site SEO)
search engine optimizers should pay attention to all these aspects for Google
to prefer them and allow them to lead in the first results.
Read also
Search console Google, how to use it
Source:
https://moz.com/learn/seo/on-site-seo
https://backlinko.com/on-page-seo
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